Project Implicit was founded as a multi-university research collaboration in 1998 by three scientists - Tony Greenwald (University of Washington), Mahzarin Banaji (Harvard University), and Brian Nosek (University of Virginia), and was incorporated as a non-profit in 2001 to foster dissemination and application of implicit social cognition. Project Implicit supports a collaborative network of researchers interested in basic and applied research concerning thoughts and feelings that occur outside of conscious awareness or control. Project Implicit expanded into a substantial web-based infrastructure for supporting behavioral research and education that is available to other laboratories. Finally, Project Implicit provides consulting, education and training services on implicit bias, diversity and inclusion, leadership, applying science to practice, and innovation.

Development Team

International Collaborative Network